FBO Fuel Pricing Solutions

“We increased our fuel sales by 20% in one year because of PASSUR.”
– Great Circle Aviation

PASSUR FBO™ pricing solutions allow FBOs to refine their pricing for maximum profitability and volume, yet tailor them for a specific customer relationship – in real time at the point of sale –and create pricing programs and offers through marketing programs.

This unique capability is driven by the PASSUR network of radar and the PASSUR integrated flight information database, plus PASSUR’s fuel uplift algorithm, which creates an instant view of uplift potential for each departing flight, next to a history of that aircraft and of that fleet – everything you need to tailor pricing at the point of sale.

All that information is then made available through PASSUR marketing reports, to allow your marketing staff to create targeted, tailored pricing programs by customer or fleet.

The result is pricing that matches flight activity, and aligns potential and actual sales at the highest possible margins.

All PASSUR FBO pricing solutions are accessible from our Web dashboard.

All solutions come with our comprehensive training program of online interactive courses, printed support materials and 24/7/365 live customer support. PASSUR FBO specialists have trained hundreds of FBOs in specialized marketing tactics, and are also available for onsite training programs.

Market to aircraft with highest fuel uplift opportunity

• Through PASSUR Fuel historical reports and automated calculation of uplift potential, identify and reach out to aircraft that could be buying more fuel.

Up-sell customers by knowing how much fuel each aircraft could be taking on by flight

• Using live PASSUR FBO Fuel Portal at the point of sale, compare projected uplift vs. fuel requested.

Maintain pricing levels for fuel you would previously have discounted

• Using live Fuel Portal, build discounts for the discretionary vs. necessary fuel uplift, to maximize volume pumped and maintain maximum profitability.